Digipack Analysis 3 by Harry Lynch-Bowers
The band "Bullet For My Valentine" is in the metal genre, the typography of the band's name appeals the codes and conventions of this genre, as it's different from mainstream titles and is stylist to look rebel-like. The guns and roses are popular iconography in the metal genre as they go against the "normal", the symbols are also an oxymoron in themselves as guns have a popular denotation of violence and pain, whereas roses have a popular denotation of love and passion. The roses are growing out of the guns which could suggest out of the pain and suffering comes love, (a common message in metal songs), it also represents the band name. The picture depicts a woman on the floor, covered in blood with a man-like shadow over her, coming through a door. It could mean the man has beaten her, which is logical since it also connects to the name of the band. The woman looks like she's looking at the "camera", making it look like she asking for your help and somehow listening to the album could help her (or at least explain what's happened). The image is powerful and therefore adds to it's selling value. The back follows the same colour scheme, with white writing showing the tracks on the album, which tells the listener what tracks are next whilst keeping within the track imagery. The CD follows the same scheme.
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